2020 is the year of innovation for many fitness organisations and Les Mills Asia Pacific is no exception.
So far this group fitness specialist has offered virtual solutions to their Club Partners and Instructors
by way of their online streaming program, LES MILLS On Demand
temporary live-streaming workouts using PPCA-free music
delivering their first ever live-streamed online eWorkshops to thousands of Les Mills instructors in Quarter 3
negotiating with the music licensing authorities to create a permanent live-streaming option for their club partners;
and to cap the year off, they’re now – for the first time in the brand’s history – delivering their Q4 Quarterly Workshops as a blend of in-person workshops and online eWorkshops, which will be live-streamed throughout the Asia Pacific region on 28th and 29th November, with live online Education sessions delivered on the 5th and 6th of December.
Ryan Hogan, Les Mills Asia Pacific’s Chief Executive Officer explains:
“It’s certainly been a wild ride this year, but we continue to embrace the chaos and deliver what best accommodates the vast needs of the instructors and club partners within our region.”
Q4.2020 Workshops and eWorkshops provide our Les Mills Instructors with the opportunity to experience and buy their new Quarterly Release and Music Kits, as well as participate in masterclasses for any or all Les Mills programs on offer – not just the programs they’re trained to teach.
“We’re excited to be delivering In-Person Workshops in Australia – in Adelaide, Brisbane, Canberra and Perth – as well as in Bangkok (Thailand) and Ho Chi Minh City (Vietnam); and this is in addition to the Online eWorkshops that Instructors can live-stream to their club (if permitted), home or anywhere they like. A key benefit of this online format means that Instructors can interact with the Trainers, Presenters and other attendees while they follow/learn the new Releases in the masterclasses.”
“Another new change to our Quarterly Workshop format is that we’re delivering the interactive education/theory sessions via live-stream, the following weekend on 5th and 6th December. Historically our education sessions have always been held on the same weekend as the Workshops but the majority of our instructors told us that they prefer this timing, so we’re very excited to try this new timing out.”
The Q4.2020 Workshops will see almost 60 masterclasses and 13 education sessions be delivered to thousands of Les Mills Instructors across Asia Pacific.
“Unfortunately, COVID restrictions mean there are strict capacity limits at the in-person masterclasses, so we do expect them to sell out quite quickly; however, given all that’s been happening this year in our industry it’s fantastic that we can offer any in-person option at all.”
“Obviously, we are continuously monitoring the COVID-19 situation in all countries within our region, and we are adapting our offerings accordingly. The health and safety of our presenters, team members, club partners and instructors is our first priority, which is why we are remaining nimble in our ability to respond to government directives as they emerge.”