Australian probiotic brand PERKii is excited to launch its new 100% plant-based Sparkling Probiotic Drinks into Coles Express stores nationally.
The Coles Express launch includes 2 natural sparkling flavours – Orange, Mango Passionfruit and Watermelon, Mint Cucumber – which will sit in the chilled aisles as a popular non-fermented alternative to kombucha.
PERKii Chief Executive Officer Anthony Davie said:
“At PERKii we believe in better overall health, through better gut health. Our patented micro-shield technology provides resistance against stomach acids, for a targeted in-gut release of probiotics.
“We’re passionate about the launch of our Sparkling range as it opens up the PERKii technology to even more consumers, being 100% plant-based. We’ve also had incredibly positive feedback from kombucha drinkers, who we know are looking more than ever for credibility in the products they consume.”
Developed at the University of Queensland, PERKii’s micro-shield technology is designed to protect probiotics against harmful acids as they travel through the stomach. Once in the lower intestine, the probiotic is released from its micro-shield and attaches to the intestinal wall, where it proliferates.
“People are making active choices to consume products they know can have a tangible benefit on their overall wellbeing. We’ve seen unprecedented growth in the gut health space, as well as a growing awareness for ensuring probiotics survive the journey through the stomach.”
Protected and nourished inside a natural alginate shield, each probiotic is equipped to resist stomach acid and survive the journey to your gut. For a difference you can feel.
Developed at the University of Queensland, one of Australia’s leading institutions for scientific innovation. For more information, visit www.perkii.com. The PERKii science has made its way from university labs to successful commercialisation thanks to support from leading venture capital fund Uniseed (www.uniseed.com) and Co-Investment Fund (Stoic Venture Capital Fund ILP).